THE CHALLENGE

In a challenging, hyper-competitive education food market, Dolce needs to stand out, both from marketing communications and the school dining experience. Printed materials have become costly and largely ineffective. Moreover, the needs of schools and colleges have evolved toward a modern high street proposition, where the dining experience becomes more than just school dinner and good service; it has now become the experience of choice for every customer.

THE SOLUTION

Pixel8 has led and implemented the successful transitionary period over the past 12 months, helping Dolce transform their digital spaces to maximise its outreach to both schools and the parents.

With better planning, improved processes and organisation, we were able to deliver increased engagement with more frequent, clear, and consistent messages more cost-effectively. Allowing us to shine by helping Dolce build new food brands and help deliver an unrivalled Dolce dining experience.

THE RESULT

We delivered a complete digital transformation, moving marketing communications away from traditional to digital, which resulted in significant cost savings and a massive uplift of over eleven million children enjoying healthy, home-cooked school meals in 2019/20, all thanks to Dolce. Well done to the Pixel8 Peeps and the superb team at Dolce!